Human

Kind

About

I'm Louise, and I run Human•Kind, a WordPress development consultancy for charities, social enterprises, membership organisations, and civic institutions.

I spent fifteen years in education before this. Schools, then UCAS, working across London and the South East in strategy and student progression. It taught me how to listen, how to simplify things that feel overwhelming, and how to help people see what’s actually possible.

When a role developing business partnerships led me to produce marketing materials across a multi-academy trust, something clicked. I discovered where I truly belonged. Self-taught and values-driven, I haven’t looked back since.

Six years on, I’ve delivered many projects for organisations doing work that actually matters. Charities tackling inequality, climate organisations, civic societies, membership networks. About 93% of what I build is for organisations working on social justice in some form.

How I work

Most of my projects are with small teams, boards, or committees. I know what it’s like sitting in those rooms, I did it for fifteen years. I understand governance, stakeholder buy-in, and the reality of ambitious goals meeting tight budgets.

I work closely with you throughout. This isn’t a hand-it-over-and-disappear situation. I make sure decisions make sense before we make them, and that you actually understand what you’re getting and why.

Technically, I build with WordPress, Elementor Pro, Memberpress, Crocoblock and many other integrations. But what matters more is thinking about who’ll actually use the site; your team managing it, your members navigating it, your stakeholders judging you by it.

For larger projects, I work alongside trusted specialists; designers, photographers, animators, SEO experts, copywriters, to make sure you get what you need without me pretending to be good at everything. I’d rather bring in someone brilliant at their thing than deliver something half-decent myself.

Some of my work is white-labelled for agency partners like Bravand and Sanders & Jay, which means you won’t see it in my portfolio. But whether it has my name on it or not, it gets the same attention to detail and usability.

The details

I’m the kind of person who gets annoyed when icon libraries call a close button “times.” Who on earth decided that? It’s a small thing, but small things add up. Getting the details right matters.

I think about information architecture before I think about colours. I consider how your users will actually move through the site, not just how pretty it looks. And when something’s complicated on the back end, I work out how to make it simple for you.

Life outside this

I love village life. Real community, slower pace, more time for the kind of work that balances out screen time.

I’m learning willow weaving. I’m trying to turn my courtyard into something green and thriving. I take walks by the river when I need to think. I dream about building my own house one day — something Japanese-inspired and modernist, with a natural swimming pool.

And yes, I once drove to Le Mans Classic with vacuum-packed pillows stuffed in an MX5 boot, because some experiences are worth a bit of discomfort.

Why this work

Websites for charities and social enterprises aren’t just websites. They’re how you tell people what you do. How you bring in funding. How your members find resources. How you prove your impact.

When they work well, nobody notices. When they don’t, everything’s harder than it needs to be.

I’m not interested in being a digital agency with a flashy portfolio. I’m interested in working with organisations actively trying to make things better; tackling domestic violence, supporting LGBTQ+ communities, advancing climate solutions, or preserving the stuff that matters about our cities and institutions.

That's the work. And if you're doing that kind of work, I'd like to hear about it.

5+ years experience designing for the public and third sectors.
50+ projects delivered for charities, co-ops, and purpose-led orgs.
93% of our projects support organisations tackling inequality.

Recent work

Web design for charities, social enterprises and values‑led organisations

We’ve worked with climate communicators, membership networks, and civic organisations, from renewable energy innovators to London’s cultural and planning institutions.

Wild Origins
Agencies & consultancies
Website for soulful, purpose‑driven ventures.
The Story of LPAC
Civic & public interest
Telling the hidden story of the committee that helped reshape modern London
London Society
Civic & public interest | Membership & networks
A new digital home for London’s oldest city‑shaping membership society
Sonaura
Agencies & consultancies | Climate & sustainability
Green industrial power, made clear and compelling

Insights

Designing your charity website for the next generation of supporters

Why every charity website needs an impact page (and what makes a good one)

The donation button that’s costing you thousands